Wednesday, November 9, 2011

branding & identity

This is my word mark for a fictional candy & pop shop located in Vancouver. We selected a retail category, decided on a name and targeted a market. The name sprouted from the french word bon, which translates to sweet. The look and feel of the brand is cheeky, sophisticated, targeted towards Vancouver's Metro's between 25 – 35. More pieces are soon to come. 

1 comment:

  1. I really like the design on that card.